Tag Archive : Efforts

/ Efforts

SHANGHAI, Oct. 9, 2020 /PRNewswire/ — Arctech Solar, a leading solar tracking, racking and BIPV system provider, is proud to announce the launch of its newly redesigned website, aiming to offer an elevated and user-friendly browsing experience for our trusted and valued customers and business partners.

This is a new milestone in the innovation-driven, customer-centered company’s branding efforts. Arctech Solar’s new website features improved navigation and functionality, it treats orange as the main background color which is simple and graceful. More importantly, Arctech Solar endeavors to provide its current and prospective customers and partners with the most accurate, up-to-date information on the full product portfolio and comprehensive services of smart solar trackers that it can offer. A generous application of videos, photos and graphics, along with sufficiently detailed and engaging content regarding the company’s products, solutions, and cases to guide visitors. Amongst the new features, the site contains integrated

Read More

Written content is the primary means by which e-commerce sites can engage their visitors directly. Unlike physical shops, an e-commerce store doesn’t have staff to highlight customers’ options or talk about different offers. Alongside imagery, written content is one of the few tools you have at your disposal to sell your products to an unconvinced site visitor.

It also happens to be one of the main tools at your disposal to get that visitor to your site in the first place, as written language is still a significant consideration in search engine ranking algorithms.

So, how can ecommerce content teams write in such a way that internet shoppers find the site in the first place, then decide to go on and make a purchase?

About the author

Ben Garry is a Content Specialist at Impression

Conversion-driven keyword research

Effective ecommerce content starts with keyword data. What are the phrases that

Read More

In general, Search Engine Optimization or SEO entails various kinds of strategies so that a permanent impression is created in the minds of the probable prospects residing in different parts of the world. However, before reaching the international and national targets, a business needs to reach out to the local prospects. The problem that one encounters in doing so is the sheer size of the World Wide Web, which buries a business site looking for local clients deep in search engine results. This issue is best dealt with local SEO. It is an ideal technique to target clients and customers existing in a particular geographical area. Usually, localized search marketing calls for a different approach that only a professional can plan and employ. Therefore, businesses looking for a local popularity online tend to hire a local SEO company that offers experienced and skilled expertise for employing different techniques to know … Read More

Did you ever wonder about those error codes you get when you click on the fix-it from Google Analytics? Or some other Analytical File?

I noticed some of the error codes are “code” issues, because Google (or some other search engine) has crawled the site, and located a ‘backend code’ page that isn’t accessible from viewers. (Not hidden pages) The problem with ‘fixing’ those errors is that they aren’t really errors, but access code that allows your website to work.

The problem with having ‘crawlers’ analyze your website, and taking their word for your placements, ranks, and other site wide issues, is that your site has been created with variables that aren’t available to ALL crawler programs. Not everyone uses the same mix of plugins, code, and securities as ‘everyone else’.

When a search engine crawler finds a ‘difference’ they don’t know what to do with it, so it lands … Read More