Tag Archive : Redesign

/ Redesign

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Amazon rounds out the Echo.


Amazon

Amazon line of smart speakers is switching up its look; the new Amazon Echo will be spherical. The price will be $100 (£90), which is what the company’s previous, third-generation Amazon Echo went for. The new Echo speaker will be available Oct. 22, and its fabric-covered body will come in three different colors: charcoal, glacier white and twilight blue. It’s open for preorder now.

For specifics about its design as regards sound quality, Amazon says, “Its 3.0-inch woofer, dual-firing tweeters, and Dolby processing delivers stereo sound with clear highs, dynamic-mids, and deep bass that automatically adapts to any room.”

While the woofer appears to be the same as the previous Echo’s, Amazon has packed a second .8-inch tweeter into the speaker, which should

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I have been a digital marketer for more than 20 years, which seems like an eternity at this point. Google has always been a staple of any good digital marketing strategy, especially for search engine optimization (SEO), to attract free organic traffic based on the quality of the content on your page. But, when we recently started to see our SEO traffic start to decline, we asked our SEO consultant to investigate the root cause. He said it was due to a recent Google Search page redesign, moving the free organic links to the bottom of the search results page. Even more troubling was his answer on how to fix the situation.



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© Bloomberg | Getty Images


“Start spending more money advertising with Google to get back up to the top of the page,” he said. That’s a very strange thing for an SEO expert to say because his services

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Walmart  (WMT) – Get Report on Wednesday unveiled a new store redesign that works with its mobile app to help customers make contactless transactions.

“As part of the overall signage, the exterior and interior of the stores will reflect the Walmart app icon,” the Bentonville, Ark., company’s executive vice president and chief customer officer, Janey Whiteside, said in a blog post.

“As customers enter the store, they will see colorful iconography and a store directory that encourages them to download and use the Walmart app while they shop.

“Throughout the store, bold, dimensional typeface … directs customers to the exact section they are looking for, while aisles are marked with letter and number combinations to guide customers from phone to product.”

The company said it tested the design in select stores — it didn’t say which — and was pleased with the customer feedback.

The new store design

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Dust off the bulldozers — Wikipedia is going under construction.



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For the first time in 10 years, one of the internet’s most-widely used resource websites will be getting a substantial new look.

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“While Wikipedia’s content has grown rapidly, our interface has not kept pace,” wrote Olga Vasileva, a project manager at the Wikimedia Foundation, in a blog post announcing the changes.

“The design of desktop Wikipedia [has]… not seen any substantive changes for the past 10 years, leaving certain elements of the site’s navigation feeling clunky and overwhelming,” Vasileva said.

Since launching in 2001, the online encyclopedia has published more than 50 million articles and is available in nearly 300 languages. The entries are created, edited and updated by volunteers, and the website is hosted by the Wikimedia Foundation, a non-profit organization.

The site states that its “main purpose is to create, learn, and curate content,”

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How to Rebrand Your Business Like A Boss

There are so many different reasons why a small business owner may decide to rebrand a website: poor conversions and/or sales, confusing navigation or an outdated design, to name a few.

However, as I mentioned in my previous blog The Right Reasons for Rebranding Your Business Logo, it’s essential to have strong reasoning, logic and stats behind rebranding your business.

For example, are poor conversions due to an ineffective design or a glitchy shopping cart?

Is your website truly outdated or are you just bored of the colour scheme?

This guide will help you first understand whether or not you need to reinvent your business, and if you do, how to rebrand your website in the most effective way possible.

I’m going to share a personal example for this article. We are rebranding our website at the moment. We decided this was … Read More

Is It Time to Redesign Your Website?

May 2, 2020 | website | No Comments

Might you be disappointed with your website, or are you merely bored? Maybe you’ve visited the websites of colleagues and competitors and become ambitious to do a website makeover for your business venture? Before making any changes, first think carefully about your business goals and how your website can encourage and support their realization.

A website provides information about your company’s products and services and communicates to prospects the benefits of doing business with your organization. Older websites are likely to be static, rather than interactive. To update an older site, unfortunately it’s necessary to pay a web developer to make the changes. As a result, static websites often do not reflect much of what’s happening now.

Your job is to develop a website that gives prospects the confidence to work with or buy from you. Everything on your site—text, audio, or visual—must support that purpose.

How is my site Read More

A common mistake brands make is believing that planning a website is sufficient to establish a steadfast online presence. A basic site that offers the fundamental information about the firm is not adequate to highlighting your brand awareness in the virtual world. To gain success, a website has to incorporate SEO strategies. It should be the centre of all online marketing plans. It should have a constant source of new and optimal elements.

It is when these tactics are applied that websites show positive outcomes, not instantly but in due course. The precept is that optimised websites are crucial for building an identity on the internet. We now consider the fundamental element of a robust site – the design.

The Critical Importance of Website Design

First things first – an excellently designed website can either catapult a business to great heights or bring it down to the dredges. Why? Because … Read More