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Narratiive released its September 2020 statistics, which showed that News24, IOL, and BusinessTech are the largest news publications in South Africa.

Narratiive is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for South Africa’s top online publishers.

Last month, News24 attracted a readership of 11.4 million unique browsers, followed by IOL with 6.2 million, and BusinessTech with 5.7 million.

The top 10 is completed by TimesLive, Gumtree, EWN, The South African, Citizen, Daily Maverick, and Vodacom.

It should be noted that only websites which are part of the IAB South Africa and run Narratiive code are included in this comparison.

This means that other large websites like the banks, Takealot, and Bidorbuy are not listed.

The table below lists the readership figures for South Africa’s largest online publications, based on the September 2020 Narratiive report.

Top Online Publications in South Africa
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Photo credit: Thebe Magugu
Photo credit: Thebe Magugu

From Harper’s BAZAAR

Thebe Magugu’s star is on the rise. Since launching his eponymous label in 2016, the Johannesburg-based designer—known for his deconstructed suits in vibrant hues and elegant dresses with attention-grabbing prints—won the 2019 LVMH Prize (the first time that the award was awarded to an African talent) and made his Paris Fashion Week debut during the fall 2020 season.

He extended his visibility even further last week with the debut of his new e-commerce site, where he hopes to school consumers on his designs and how they are informed by his heritage.

Photo credit: Thebe Magugu
Photo credit: Thebe Magugu

The theme of education has been central to his brand: Magugu’s collections are named after subjects studied in college, including Geology (spring 2017), Home Economics (fall 2018), Art History (spring 2019), and African Studies (fall 2019). And he continues this messaging by modeling his website after a course

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