October 14, 2020 | technology | No Comments
Tiltify – a digital fundraising platform that counts among its users such notables as actors Emilia Clark and Vin Diesel, and influencers DrLupo, Jacksepticeye and Markiplier – said it has now done some decidedly non-charity fundraising of its own, raising $6.5 million in a Series A round.
The Los Angeles-based company said it will use the money to expand its reach beyond traditional charity fundraisers in developing new ways to engage with next-generation consumers, and encourage more donations. That may include new kinds of features and game-ifications, such as “polls, rewards, milestones, visual overlays, and animations,” according to the company.
“This has been one of the most difficult years in recent history for America and around the globe, desperately catalyzing the need to support causes worldwide,” said Tiltify CEO Michael Wasserman, a co-founder. “Fortunately, our community of creators took to their platforms to leverage their