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Former Warner Bros. TV president Susan Rovner, who left the company Oct. 2, is heading to NBCUniversal to head up entertainment content for all platforms, the company said today. Her title is chairman, entertainment content of NBCUniversal television and streaming.  

Rovner, who spent more than two decades at Warner Bros., will oversee programming for the entire NBCU portfolio, which includes broadcast network NBC, basic cable networks USA, Bravo, E!, Syfy, Oxygen and new streaming service Peacock. Her entertainment programming division consists of separate content groups for scripted, unscripted, late-night and alternative programming.

“Susan is the bold creative force we need as we rethink the future of our business,” said Mark Lazarus, chairman of NBCU television and streaming, in a statement.  “Throughout this process I have been consistently impressed by her strong perspective, track record of success and passion for content. Susan joins a great team that is poised to begin

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