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SEO Strategy 2020 (Checklist Guide)

May 11, 2020 | seo | No Comments

SEO Planning Template: SEO Strategy 2020 (Checklist Guide)

White-hat search engine optimisation. SEO strategy is as easy as 1-2-3 with this free 3-step SEO strategy guide. Free “action plan roadmap” – PDF download.

Master keyword research for 1st page Google rankings in 2020.

Attention: White hat SEOs, Bloggers, WordPress webmasters, copywriters, content marketers, SEO consultants and trainers.

Do keyword research to find phrases to optimise for and use ‘long tail’ keywords to increase visibility on page one of Google. 

Action plan roadmap: document your on-page & off-page SEO Strategy

Decide on a target keyword and use that keyword appropriately on the webpage. Publish your content, link to it and share it via social media and build domain authority via back links. Perfect for SEO agencies, SEO consultants and professional marketers. 

Free, 4-page PDF download explains “What is SEO?” (845 KB – PDF)

This SEO template is a i

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I originally wrote this as a guideline document just for Orbit clients, but I figured “Hey, who doesn’t love a good checklist? I should share this with the world!” So here we are.

Below are eight tips on SEO best practices for on-page optimization. Let’s get started…

1. Title tags

Assuming you’ve already done your keyword research, this is one of the most important on-page SEO factors. If you haven’t, here is a step-by-step guide on how to research keywords.

The title tag tells search engines what the page is about and that the page on your website is relevant for that keyword or keyword phrase. Title tags should be unique for every page. In search results, search engines will highlight your keyword phrases if a user has searched for those terms. This increases visibility and click-through rate.

Let’s say you’re trying to rank for “Chicago Web Design”, your title

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With over 50% of website visitors and email recipients viewing information on their mobile devices, and many doing so from their social media platforms, it’s always a good idea to review your insurance agency website to ensure your clients and prospects have a positive website user experience. Here are some key areas to focus on when reviewing your insurance agency website:

Do Not Make a Separate Mobile Version of Your Website

A few years ago, your business might have two websites, a website for desktop users and one for mobile devices. This is a really bad idea today, as it doubles your efforts and can annoy clients, prospects and search engines.

Use Responsive Design Principles

Responsive design uses coding to adjust a website based on the size of the viewport. Methods have advanced quickly and you no longer have to hide content from mobile users. You can show off your … Read More