Tag Archive : Cloudflare

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A free website analytics platform unveiled today by Cloudflare will offer services similar to Google and other analytics platform, but without tracking users.

“The big ad-supported platforms were hoovering off more and more data on what was going on online and it had sort of crossed the creepiness threshold level,” Matthew Prince, chief executive of Cloudflare told SC Media. “At the same time, and it’s related, you are getting this patchwork of regulations all around the world, which want to control ad platforms. But at the same time, they’re really raising a hurdle for smaller organizations that want to exist online and know if their websites are being read, but don’t care about ads.”

Prince said Cloudflare’s drop-in solution will not store or profit off user data in any way, instead earning the company profit through goodwill and the chance to advertise integration with the Cloudflare denial of service protection

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Cloudflare, Inc. (NYSE: NET), the security, performance, and reliability company helping to build a better Internet, today launched Cloudflare Web Analytics to provide accurate, clear, and free analytics for anyone who cares about how their site is performing and doesn’t want to sacrifice their visitors’ privacy. Cloudflare Web Analytics is built on top of Cloudflare’s existing network, giving site owners insight into key traffic metrics at the edge. Now site owners have control over their own site data, eliminating the need for third-party scripts that can track their users and help retarget them with advertising. Cloudflare Web Analytics will be available, for free, to any website owner, whether they are an existing Cloudflare customer or not.

For website owners and businesses, analytics are the backbone of their online strategy. This data helps them understand how people find a website, what types of devices they are using, and what

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