Business Insider’s top advertising and media stories for October 5
October 5, 2020 | technology | No Comments
Hi! Welcome to the Insider Advertising daily for October 5. Lucia Moses here, filling in for Lauren Johnson.
Today’s news: Tech chiefs to testify, why Pepsi isn’t following Coke into hard seltzer, and Triller user numbers disputed.
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AP/Jacquelyn Martin; AP/Jose Luis Magana
The CEOs of Facebook, Google, and Twitter will all testify before Congress, days before the election, over legal protections for internet companies
Read the full story here.
AP Photo/Paul Sakuma
PepsiCo’s CEO explains why it’s shying away from hard seltzer even as Coca-Cola moves into booze
Pepsi and Coke have been taking different paths when it comes to selling beverages to pandemic-weary consumers.
PepsiCo is focused “100%” on its strategy in energy drinks, CEO Ramon Laguarta said on the company’s earnings call Thursday in response to a question about