Ready (or Not) for the Multicultural Majority”
October 13, 2020 | technology | No Comments
PR Newswire
FAIRFAX, Va., Oct. 13, 2020
Culture is at the Heart of Identity, Politics, Issues and Movements
FAIRFAX, Va., Oct. 13, 2020 /PRNewswire/ — 2020 is not only a critical turning-point year because of a pandemic, racial and social movements, or an election, 2020 also marks the first time the 0 to 17-year-old segment—or any generation, for that matter—is a multicultural majority. Building on more than 20,500 consumer touchpoints to date, the Culture Marketing Council: The Voice of Hispanic Marketing (CMC) released the first part of a comprehensive study on Gen Z (ages 13 to 17), IT’S TIME: Ready (or Not) for the Multicultural Majority.