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COVID-19 has created a big impact on businesses globally. Companies are making drastic adjustments to their expenditures just to survive this unprecedented economic crisis. Those that previously relied on paid online advertisements are left with no choice but to put their campaigns on hold indefinitely.

Google and Facebook Ad management companies like Australian Internet Advertising (AIA) saw a sharp decline in their clients because businesses started reducing their spending on paid ads.

AIA is an eight year old digital marketing agency which has already established itself as one of the premium  Google ads management  companies in Australia. It is headed by co-founder and director William Polson.

According to William Polson, “Now with companies cutting costs on paid ads, the importance of SEO has never been more relevant. That is why we knew we had to be at the top of Google for all SEO related search queries.”

SEO has been

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Harvest Platform has launched a new tool to help lenders make better credit decisions—and, in the process, help consumers gain access to much-needed credit.

Its PRO Index moves beyond just the decade-old credit score as a barometer of credit-worthiness. Rather, it also takes into account a user’s debt as a percentage of income and expenses as a percentage of income. It a nutshell, it assesses a user’s ability to keep on top of debt, as well as their overall expense obligations and spending habits.

This broader metric is especially important amid the pandemic, which has wreaked havoc on the finances of many consumers, Nami Baral, founder and chief executive, tells Forbes in an interview.

Consider a Finicity survey of 2,000 U.S. respondents in June that noted 55% of respondents have lost their jobs or had their income impacted because of Covid-19.

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Business owners, board members and managers must depend upon accurate and accessible information to make important decisions. The theft, damage or unauthorized disclosure of an organization’s mission critical information can be a disaster. A company can be crippled or forced out of business if it’s deprived of the data needed to function.

The world is in the middle of a cybercrime wave. The losses are huge. The total dollar amount exceeds that of the illegal global drug trade. Crimes that target an organization’s confidential information are low-risk and high-return. Data breaches are hard to prevent and difficult to prosecute.

Cybercriminals are constantly on the prowl looking for vulnerabilities to exploit. Thousands of computer networks, mobile electronic devices and personal computers are compromised every day. When hackers and crackers discover vulnerabilities they will exploit the weaknesses and attack for nefarious purposes.

A wise owner, manager or board member would want to … Read More