Tag Archive : Small

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bg pranav&sneha_sp robotic worksImage: P Ravi Kumar

Sneha Priya’s mantra to introduce any technology is simple: the right exposure at the right age. “It must not be the other way around—just making it compulsory for the kids,” says cofounder of SP Robotic Works. Decoding the hysteria around coding for children in India, Priya concedes that the way it (coding) is being communicated to the parents, and the kind of FOMO being created, is probably not going in the right direction. “But if a kid embraces coding, it will be useful for her future,” she says. 

Started in 2012 by Pranavan and Sneha Priya, SP Robotic Works is an online edutainment company that specialises in providing experiential learning to students between the ages of 7 and 17, in latest technologies such as robotics, coding, drone, AI, VR and IoT. The idea is to promote STEM education (science, technology, engineering and mathematics) through

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BEIJING (Reuters) – An app launched this week in China allows access to some content on Western social media sites long banned domestically such as YouTube, marking the first product by a major Chinese tech firm that helps internet users bypass the Great Firewall.

Tuber was launched on third-party Android stores in China by a subsidiary of Qihoo 360, the biggest Chinese cybersecurity firm. The app, which has since seen millions of downloads, is not available on the Apple store just yet.

While such proxy apps are not new in China, where a virtual private network (VPN) service is typically needed to allow domestic users passage to sites such as Google or Facebook, the arrival of Tuber suggests a slight lowering of the Great Firewall.

While welcomed by internet users in China, some complained about the app’s slowness. References to sensitive political issues such as the 1989 Tiananmen Square crackdown

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Huge online classes can be overwhelming, not just for teachers but also for students who learn better when interacting with others. To help solve that problem, Google has launched a new Meet feature called “breakout rooms,” which would give educators a way to divide participants into smaller groups during video calls. At the moment, the feature is exclusively available to Enterprise for Education customers, but the tech giant says it will be available to more users (including Education and standard Enterprise customers) later this year.

Google said the ability to group people and put them smaller rooms was highly requested, since it has the potential to increase engagement by allowing simultaneous small group discussions. The call’s creator can make up to 100 breakout rooms in a call. Participants will be randomly and evenly distributed across the rooms, but the organizer can manually move them into different rooms if needed. Moderators

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How to Dominate SEO in Small Markets [CASE STUDY]

October 9, 2020 | seo | No Comments

Although Google’s algorithm is based on universal guidelines, every market is different from one another.

By this, I mean that an SEO campaign may differ if you’re targeting the search market in the U.S., compared to targeting small international markets like the Danish one.

International SEO practitioners get to learn and try a variety of tactics – most of which are based on American studies that have plenty of prospects and a lot of data.

But this isn’t always the case.

When doing SEO in smaller markets, you’ll meet challenges that can slow down your campaign.

You’ll probably know this from testing different tactics.

This was the case for me and a client in Denmark, and it’s still an issue for many companies all over the world.

You need to use what you have to work with and develop a strategy from there to grow in small but competitive markets.

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Making a splash in any industry can be a challenge, but increasingly, getting noticed online is proving to be difficult for small businesses in such a cluttered digital landscape.



a man looking at the camera: Joe-McCord-advice-local-SEO


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Joe-McCord-advice-local-SEO

One of the best ways to ensure your company website is hitting all the right notes to maximise appearing in search results is through local SEO.

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Local SEO is important, especially for small businesses that operate on a regional level, as opposed to a national level.

Though national SEO primarily focuses on ranking in searches for the entire country, local SEO focuses on narrowing the scope of search parameters, instead aiming to appear in search engine result pages within a specific local area.  

There are several steps businesses can take to improve their search engine rankings (order of appearance on result pages) that can ultimately boost the number of visits they get to

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a close up of a bicycle: Acadian Communications was a bidder in the second round for qualified suppliers, but lost to Bell Aliant. 


© John Robertson/CBC
Acadian Communications was a bidder in the second round for qualified suppliers, but lost to Bell Aliant. 

A small Nova Scotia-based company is upset about losing a provincial government contract to deliver high-speed internet, saying the loss could force it out of business.

Acadian Communications of Chéticamp lost to Bell Aliant in the second round of bidding for qualified suppliers to provide high-speed internet service.

It missed the first round of bidding due to a change in company ownership. Bell Aliant was among the successful bidders in that round and is working on providing service in the Chéticamp area.

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Andrew LeBlanc, owner of Acadian Communications, said his company is already preparing to lose customers. 

“As Bell comes in and steals away customers, there’s a point in the not too far future where I think we could go under,” he said.

Acadian Communications provides internet for

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New search data reveals the most in-demand services small businesses are looking for in a post-COVID world

Fiverr International Ltd. (NYSE: FVRR), the company that is changing how the world works together, today released its second semi-annual Small Business Needs Index. This index highlights the variety of different services that small businesses feel will help them succeed in a more online first world. The global list, backed by Fiverr search data, reveals many businesses are searching for tools and services that will help them digitally transform.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201007005126/en/

Fiverr released its second Small Business Needs Index, revealing in-demand services small businesses are searching for. (Graphic: Business Wire)

2020 has without a doubt been a challenging time for small businesses as the COVID-19 pandemic has forced worldwide stay-at-home orders and subsequent business shutdowns, from gyms to restaurants and hotels to bus tours.

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Attracting new customers while satisfying and retaining current customers requires a personal connection. CRM services tap into the power of the cloud to give SMBs a competitive edge.

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Image: iStock/HAKINMHAN

For many businesses, small and large, attracting new customers while satisfying and retaining current customers, requires the establishment of a personal connection in a world where there is increasingly less personal contact. Typically, these personal connections come through the use of a customer relationship management (CRM) systems and their ability to tap into the power of the cloud and business digitization.

Rather than reinvent the wheel, many small businesses rely on Software as a Service (SaaS) vendors to provide the CRM software and the infrastructure needed to deploy their CRM tool. While there are dozens of available CRM software platforms to choose from, several vendors seem to rise to the top of review lists more often than the rest. These

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ESW, short for enterprise software, is controlled by Texas billionaire Joseph Liemandt. Over the past couple of decades, the firm has bought more than 100 companies in deal sizes ranging from less than a million dollars to at least $460 million. ESW aims for at least 30 more acquisitions next year as the big companies that are its target customers rely ever more heavily on technology to get through the coronavirus pandemic.

Austin, Texas-based ESW has the infrastructure—managers, lawyers, recruiters, developers and sales professionals—that small companies struggle to afford. It also has the cash to allow early investors and founders to move to the next creative challenge.

Source: Court documents

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Source: Court documents

Andrew Einhorn co-founded media-intelligence company Synoptos in 2014 and sold the Virginia-based provider of real-time reputation-management software to ESW last year for an undisclosed sum. Synoptos had been growing steadily but its founders wanted it to expand

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As the world continuously shifts into the digital arena, Search Engine Optimization (SEO) has become an integral aspect of building a successful web presence and growing your business. SEO has many essential functions, but the most notable one is increasing visibility or a better ranking on the Search Engine Results Page (SERP).

Search engines are practically the go-to place online to find something that you are looking for. Almost 93% of all web traffic comes through search engines. This includes consumers who typically use search engines to help with their purchase decisions. If you want more potential clients to find your website, SEO practices can help you rank among the top positions.

Prospects are more likely to see your website on the first page of the search results. This is because a quarter of web users never click past the first SERP. SEO ensures that your website is more appealing

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