Tag Archive : Strategy

/ Strategy

By Kate Holton

LONDON (Reuters) – The outgoing boss of Pearson hailed the wisdom of his lengthy and often painful battle to rebuild the education group for a digital generation on Wednesday after COVID-19 accelerated the switch to online learning.

John Fallon, who issued a string of profit warnings as students moved from expensive textbooks to digital learning, said the company would not have been able to cope with the rapid shift online during the pandemic had it not previously prepared.

While group sales fell in the first nine months due to cancelled tests and closed schools, global online learning jumped 32% in the third quarter.

Fallon said while he “owned” the profit downgrades and the shareprice drop – falling more than 50% during his tenure – he said he had also earned the right to ask where the company would be if he had not taken out costs and

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Hiya Connect drives higher answer and conversion rates while delivering industry-leading intelligence to the Quantum Assurance team

Hiya, the leading call performance management cloud, today announced a new partnership with Quantum Assurance International, Inc. to drive higher answer and conversion rates with the Branded Calls feature and proactive reputation management. With the new voice performance strategy, Quantum Assurance has significantly improved customer experience, increased workforce productivity, and boosted brand awareness.

As an independent insurance company that makes more than 500,000 calls per month, Quantum Assurance has seen an immediate business impact with Hiya Connect’s Branded Calls and reputation management services, including:

  • Answer rates have increased 17%, enabling agents to more efficiently reach customers who are actively shopping for insurance quotes;

  • Call durations have increased 19%, providing for more engaging conversations that lead to higher sales conversions;

  • Calls answered on the first attempt have increased 10%, optimizing the agents’ calling efforts

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Warren Buffett wearing a suit and tie: Warren Buffett Getty Images


© Getty Images
Warren Buffett Getty Images

  •  Silver Lake is launching a 25-year investment strategy, The Wall Street Journal reported on Tuesday.
  • The private-equity giant is becoming even more like Warren Buffett with its longer investing timeframe.
  • Silver Lake has invested billions of dollars in Twitter, Airbnb, Expedia, and other businesses during the pandemic, similar to how Buffett handed cash to the likes of Goldman Sachs and General Electric during the 2008 financial crisis.
  • The firm has also emulated Buffett by lending money at lofty interest rates and securing equity warrants.
  • Visit Business Insider’s homepage for more stories.

Silver Lake pulled from Warren Buffett’s playbook when it injected cash into ailing companies during the coronavirus crash this year. The private-equity giant is emulating the famed investor once again with the launch of a 25-year investment strategy.

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Abu Dhabi’s sovereign-wealth fund, Mubadala, is acquiring a sub-5% stake in Silver

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The MarketWatch News Department was not involved in the creation of this content.


PITTSBURGH, Sept. 28, 2020 /PRNewswire via COMTEX/ —
PITTSBURGH, Sept. 28, 2020 /PRNewswire/ — Along with global safety equipment manufacturer MSA Safety Incorporated’s (NYSE: MSA) mission of protecting lives, staying agile and responsive to customer needs has been an unwavering focus for more than a century. Today, the company announced that their efforts to leverage digital technologies to engage with the investor community were recently recognized by IR Magazine with the 2020 Best Investor Relations (IR) Website award. The award was presented on September 16 as part of a virtual awards ceremony held by IR Magazine. Elyse Lorenzato, MSA Director of Investor Relations, accepted the award on behalf of the company.

Based on feedback from analysts, investors and a panel of judges, IR Magazine evaluates companies across 27 categories.  The Best IR Website category recognizes best-in-class

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PITTSBURGH, Sept. 28, 2020 /PRNewswire/ — Along with global safety equipment manufacturer MSA Safety Incorporated’s (NYSE: MSA) mission of protecting lives, staying agile and responsive to customer needs has been an unwavering focus for more than a century. Today, the company announced that their efforts to leverage digital technologies to engage with the investor community were recently recognized by IR Magazine with the 2020 Best Investor Relations (IR) Website award. The award was presented on September 16 as part of a virtual awards ceremony held by IR Magazine. Elyse Lorenzato, MSA Director of Investor Relations, accepted the award on behalf of the company.

Based on feedback from analysts, investors and a panel of judges, IR Magazine evaluates companies across 27 categories.  The Best IR Website category recognizes best-in-class websites that deliver “a top-notch customer experience, engaging content that meets analysts’ and investors’ needs, and provides a truly interactive

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PITTSBURGH, Sept. 28, 2020 /PRNewswire/ — Along with global safety equipment manufacturer MSA Safety Incorporated’s (NYSE: MSA) mission of protecting lives, staying agile and responsive to customer needs has been an unwavering focus for more than a century. Today, the company announced that their efforts to leverage digital technologies to engage with the investor community were recently recognized by IR Magazine with the 2020 Best Investor Relations (IR) Website award. The award was presented on September 16 as part of a virtual awards ceremony held by IR Magazine. Elyse Lorenzato, MSA Director of Investor Relations, accepted the award on behalf of the company.

Based on feedback from analysts, investors and a panel of judges, IR Magazine evaluates companies across 27 categories.  The Best IR Website category recognizes best-in-class websites that deliver “a top-notch customer experience, engaging content that meets analysts’ and investors’ needs, and provides a truly interactive

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Hey y’all, it’s Austin. Last week, in typical Amazon.com Inc. fashion, the Everything Store unveiled a new Everything Product for each category of buzzy gadget on the market today. At a news conference Thursday, the company showed off new smart speakers, streaming TV devices, Wi-Fi routers, a video game system, a car alarm and even a new drone security camera.

Amazon, in its relentless quest to own the home of the future, traditionally takes a spaghetti-at-the-wall approach to hardware development. Compared with rivals such as Apple Inc. or even Microsoft Corp., which generally limit their offerings to a refined set of electronics, Amazon’s ever-eclectic product line is refreshingly fun, surprising and, well, increasingly confusing. They don’t do “one more thing,” in Jobsian speak, but usually “a dozen more things.” And at this rate, people are likely to lose track of which Amazon products are actually Amazon’s.

Tech companies are forever

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How to Overhaul Your SEO Strategy for Just $50

June 23, 2020 | seo | No Comments

Long Tail Pro gives you the tools to create an ironclad SEO infrastructure.

Free Book Preview No BS Guide to Direct Response Social Media Marketing

The ultimate guide to – producing measurable, monetizable results with social media marketing.


2 min read

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Last year, 61 percent of marketers said improving search engine optimization (SEO) and growing their organic presence was their top inbound marketing priority. Do you know why? Because it’s budget-friendly and impactful.

While platforms like Google and Facebook give your business the ability to reach millions of new and existing users, it may cost you a pretty penny to do so. SEO utilizes the content you already have (or

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Here’s a cliche among digital marketers: Search engine optimization (SEO) isn’t what it used to be.

Here’s a true statement you don’t hear as often: Your SEO strategy for 2019 shouldn’t focus on keywords.

These days, most businesses understand the basic concepts of SEO and why it’s important.

Download Now: Free SEO Starter Pack

However, when it comes to developing and executing a sound SEO strategy for your business, just creating content for the keywords your customers are searching for is both arduous and, well, wrong.

What is an SEO?

Search engine optimizers (SEOs)

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