Google’s first page is pretty much the promised land for all web-pages. And, why shouldn’t it be?
Sure, it takes effort and time to get there. But, once you’re there the traffic basically takes care of itself. You only need a fraction of all the effort you put in earlier to stay there.
Unfortunately, climbing the SERP ladder is easier said than done. Only 5.7% of the pages on the internet will rank on the first page of a targeted search phrase.
What’s even more harrowing is that only 0.78% of Google searchers click on second-page results.
Suffice to say, you need to take your SEO efforts to the next level to stay competitive. Fortunately, the answers here may be closer to home than you think.
Google Analytics can give you all the insight you need to sharpen your search presence. Below are five strategies to use Analytics to aid